Job Description

MARKETING PROGRAM MANAGER

W2 CONTRACT

REMOTE

JOB DESCRIPTION:

Seeking an experienced marketing contractor to support our Financial Services (FS) Marketing team. This role will focus on marketing program management, including event execution, third-party sponsorship coordination, digital campaign delivery, and cross-functional stakeholder engagement. The ideal candidate has a strong background in event management, project coordination, and digital tools like Salesforce and email automation platforms. Familiarity with marketing structure and industry-specific marketing is a plus.

Responsibilities/Skillsets Needed:

· Marketing Program Management

· Execute industry-specific marketing plans in partnership with the Industry Marketing Director

· Own full project timelines, deliverables, and coordination for key marketing initiatives

· Collaborate cross-functionally with stakeholders and enabling teams

· Event Management

· Support execution of key industry-led events

· Project manage market-led events from planning to delivery, including agenda development and on-site experience

· Maintain and update Salesforce with key event data (contacts, leads, opportunities, tasks)

· Sponsorships

· Manage the execution of strategic third-party sponsorships to elevate the company brand experience

· Track and measure sponsorship impact in Salesforce

· Digital & Campaign Execution

· Coordinate email marketing campaigns in alignment with broader programs

· Manage content updates and edits across relevant web properties

· Support KPI tracking and reporting for leadership visibility

· Stakeholder Engagement

· Partner with senior-level company executives and Client Relationship Executives (CREs) to drive program success

· Provide high-touch support and ensure seamless coordination across functions

Additional Responsibilities

· Assist with budget management and reporting

· Provide support for ad hoc projects as needed

Required Experience & Qualifications

· A minimum of 5–7 years of experience in marketing, with emphasis on event and program execution

· Proven project management skills with the ability to handle multiple initiatives simultaneously

· Strong collaborative skills to support and elevate program execution

· Deep expertise in event management and digital campaign delivery

· Familiarity with Martech platforms and tools (Salesforce, email automation, web CMS)

· Prior experience in industry-specific marketing preferred

· Comfortable working with senior stakeholders and executives

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